Video Marketing 101

Want to know how to create do-it-yourself marketing videos for your business? I grew up making online marketing videos with my parent's ...

Want to know how to create do-it-yourself marketing videos for your business? I grew up making online marketing videos with my parent's camcorder.

In this article, I'll show you the few simple steps you to take in order to make a video and market that video effectively online.

So whether you are an online entrepreneur, local business owner, author or coach, you can start making quick and easy videos with these simple steps.

Step #1: Your Intention.

What do you want to accomplish? Identify this first, and it will become much easier to make your video a reality.

The next step, is to outline or script it. Take a moment to plan and script your video. Be concise and keep your video short. If you don't, you'll end up rambling on and on and on.

When you have an outline, it's time to record! Any video camera will do...as long as it's HD quality. We've used iPhones, GoPRO's, dSLRs, and handycams. The best camera is the one that you will actually use.

Step #3: Record it!

We've used iPhones, GoPRO's, dSLRs, and handycams. The best camera is the one that you will actually use.

It will save sooo much time and money!

The next step is to edit your original footage. The software I recommend is Screenflow (Mac only). If you're on a PC, I recommend Sony Vegas or Camtasia. Editing is ery time-consuming, so if you can: outsource the editing! It will save sooo much time and money!

Step #5: Broadcast it!

This most likely means you'll be posting your video to YouTube.com.

Take the time to give your youtube video a proper title, description and tags so you optimize it for a highly searched keyword or keyword phrase.

And the final step: REPEAT. Having just one video out there for the world to see is NEVER enough. The more the better. This way, more people have more of a chance to find you within YouTube and Google. So, consistency is the key.

Don't let technology or a fear of being in front of the camera hold you back. Take action now to start making multiple marketing videos in your business so you can get more traffic and build a powerful brand that gets you more sales!

Learn more about make a marketing video. Stop by Rose Marie D'Amico's site where you can find out all about youtube marketing and what it can do for you.

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